An activation that immerses customers in the brand's lifestyle universe with a lineup of local DJs and street artists working inside the stores to pimp sneakers and accessories...
…and influencer marketing and DOOH to win goodies from our claw machines.
3 stores
3 custom artists
3 influencers
3 DJ collectives
1,500 free gifts












project_next
Lifestyle
B2B

Adidas ended the year by bringing together teams from its headquarters for their annual Winter Party. Roller skating rink, street food, all kinds of entertainment, etc.

Adidas ended the year by bringing together teams from its headquarters for their annual Winter Party. Roller skating rink, street food, all kinds of entertainment, etc.
Lifestyle
B2B







